Crisis PR firm Heller has been managing Jensen Huang's behind-the-scenes communications since at least October 2025, almost a year before the Nvidia CEO admitted to cheating on his wife of 40 years in an email to company employees on November 8.

Jensen Huang has admitted to having an affair with Chinese businesswoman Alice Huang.
Nov 10, 2026 11:32 IST
Nvidia CEO Jensen Huang began working with a prominent crisis communications firm known for handling high-profile personal scandals more than a year before he admitted to having an affair with a woman suspected by US intelligence of being a Chinese spy, a media report said.
The report by tech magazine WIRED said that Heller, founded by public relations strategist Risa Heller, has been managing Huang's behind-the-scenes communications since at least October 2025, almost a year before the Nvidia CEO admitted to cheating on his wife of 40 years in an email to company employees on November 8.
It, however, remains unclear whether the firm's initial engagement had anything to do with the 63-year-old billionaire's relationship with Alice Huang, a former executive at Singapore-based data centre company Megaspeed.
Megaspeed purchases computing resources, including advanced chips, and resells computing capacity to clients, reportedly including Chinese tech giant Alibaba.
US intelligence agencies suspect that Alice may have facilitated the transfer of confidential information from Jensen Huang to Beijing.
The New York Times reported that a secret US State Department memo, based on electronic surveillance, identified her as having been recruited by China's Ministry of State Security, Beijing's intelligence agency.
The relationship between the two had also come under scrutiny months before the affair became public. In May this year, US short seller Culper Research published a report titled "NVIDIA (NVDA): The China Problem", in which it described their relationship as "uncomfortably close".
According to the WIRED report, Heller has developed a reputation for advising powerful men caught up in personal controversies, including allegations of sexual misconduct.
A 2023 New York Magazine profile highlighted her work with former US congressman Anthony Weiner, celebrity chef Mario Batali and writer Jeffrey Toobin. The firm also handles corporate communications and other matters for its clients.
The WIRED report further said Heller was initially brought in to handle aspects of Huang's personal life, including communications concerning his family's charitable activities.
The firm was also in frequent contact with Huang and his daughter Madison, a product marketing director at Nvidia whose profile within the company has grown, it added.
Huang's admission of the affair subsequently triggered scrutiny at Nvidia, the $4.5 trillion company he leads.
The company launched an investigation into whether its chief executive had been targeted as part of a foreign intelligence operation, while maintaining that it continued to have confidence in his leadership.
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