2 weeks ago
This Diwali, Jio Studios, the entertainment division of Reliance Industries Ltd, launched more than a blockbuster. Alongside Singham Again, the studio premiered a new moving logo designed to reflect Jio Studios’ commitment to powerful, culturally resonant storytelling.
Jio Studios unveils new logo; Jyoti Deshpande says, “Symbolizes our ambition to keep pushing boundaries”
Since its inception in 2018, Jio Studios has carved out a distinct voice in India’s rapidly expanding entertainment landscape, producing a slate of over 100 films and series that celebrate both the depth and diversity of Indian culture. 2024 has marked a period of unprecedented momentum for the studio, with critically acclaimed and commercially successful releases like Article 370, Shaitaan, and the record-breaking Stree 2, which have performed exceptionally well across domestic and international markets. Now, with Singham Again marking the second-largest opening of the year, and Laapata Ladies chosen as India’s official Oscar entry, Jio Studios has achieved a 100% success rate across its 2024 slate, solidifying its position as a market leader and prominent force in Indian entertainment.
The logo animation begins with a single spark from a ball of energy that is revealed as Jio, symbolizing the genesis of an idea represented by pixie dust, igniting into a rich tapestry of mandala designs which are a symbol of the universe in its ideal form and moving dials of the mandala that bring together Indians languages and musical notes, each element weaving together to form a golden lotus—a timeless Indian symbol of purity, resilience and renewal and associated with Brahma the creator of the Universe. The lotus opens to reveal an intricate mandala design in all its glory encasing all the elements and at the heart of it is Jio with the final crescendo birthing the Jio Studios logo accompanied by the sound of sitar. With every intricate detail, Jio Studios’ new logo embodies its mission: “Make in India, Show the World.” With just two colours Black and Gold until the last frame, the logo is timeless and ethereal. Accompanied by an unforgettable and quintessentially Indian signature tune layered with numerous Indian instruments, the moving logo captures the essence of Jio Studios’ commitment to creativity and grandeur in storytelling while proudly embracing its Indianness.
Commenting on this milestone, Jyoti Deshpande, President of Media and Content Business at Reliance Industries, remarked, “2024 has been an incredible year for Jio Studios in which we enjoyed back-to-back box office successes and critical acclaim alike with Stree 2 and Lost Ladies (Laapataa Ladies). A moving logo is an emotion, it is the embodiment of our brand and our values while it captures our vision, and I am particularly happy with the way our logo celebrates our Indianness and wears it on its sleeve. Our new moving logo not only honours our rich heritage but also symbolizes our ambition to keep pushing boundaries with scale and innovation. Purity of Ideas and storytelling form the soul of Jio Studios, and this logo reflects our resilient journey beyond languages and genres, to bring unforgettable, uniquely Indian narratives to audiences all over the world.”
ALSO READ: EXCLUSIVE: Jyoti Deshpande of Jio Studios opens up on Singham Again’s CLASH with Bhool Bhulaiyaa 3: “It is the AVENGERS of Rohit Shetty cop universe; is tailor made for Diwali”; also reveals, “We’ll start marketing the film in October”
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